New Holland Celebrates 25 Years of Agricultural Innovation in India

CNH showcased its local research and development expertise by highlighting precision technology during the celebration of New Holland's 25th anniversary in India.

CNH Industrial, a global leader in agricultural and construction equipment, is celebrating the 25th anniversary of its renowned brand, New Holland, in India. To celebrate this milestone, the company hosted a grand showcase of its diverse range of farm equipment at the Greater Noida manufacturing plant. The celebration highlighted New Holland's journey in India.

CNH showcased its local research and development expertise by highlighting precision technology during the celebration of New Holland's 25th anniversary in India. This included demonstrations of telematics and software apps seamlessly developed and integrated across various product segments by the India Technology Center. The presentation highlighted CNH's commitment to advancing agricultural and construction solutions through cutting-edge technology tailored for the Indian market.

Narinder Mittal, Country Manager & Managing Director of CNH India and SAARC, expressed enthusiasm about the future, stating, "As we mark 25 years of New Holland's journey in India, we eagerly anticipate the next chapter. We renew our commitment to deliver innovation, quality, and service that empower farmers and contribute to the growth of the Indian economy and communities."

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The Greater Noida manufacturing facility is considered one of the most advanced tractor manufacturing plants in India, and boasts an impressive annual production capacity of over 60,000 machines. This demonstrates CNH's commitment to meeting the evolving needs of the Indian agricultural sector.

In response to the Indian market's shift towards emission norms, CASE New Holland Construction Equipment, a division of CNH Industrial Group, is strategically planning to enhance its manufacturing capabilities. The aim is to double the production over the next three to four years, seizing new exporting opportunities that have arisen due to the market's transition.

CNH's celebration of New Holland's 25th anniversary honours the brand's rich history and sets the stage for continued growth and innovation in India's agriculture and construction sectors. New Holland has consistently led the way in bringing advanced technology to the country's agricultural sector since its establishment. This milestone reflects New Holland's commitment to innovation and its significant impact on advancing agricultural practices in India over the past 25 years.