Mahindra Tractor Sales Rises in May 2024: Sold 35,237 Units, a 6% YoY Growth


By Robin Kumar Attri

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Mahindra's May 2024 tractor sales rose domestically by 6% and soared internationally by 85%, reflecting strong market momentum.

Key Highlights

Domestic Market Growth

In a recent announcement, Mahindra & Mahindra revealed a significant rise in tractor sales for May 2024. The company reported selling 35,237 units in the domestic market during May 2024, marking a noteworthy 6% increase from the previous year's sales of 33,113 units.

Particulars

May 2024

May 2023

Change (%)

Domestic

35,237

33,113

+6

Export Market Expansion

Mahindra's export market also witnessed remarkable growth, with sales soaring by a staggering 85% in May 2024 compared to the same period in 2023. The company sold 1,872 units internationally, up from 1,013 units in May 2023.

Particulars

May 2024

May 2023

Change (%)

Exports

1,872

1,013

+85

Year-to-Date Sales Highlights

Domestic Sales Performance

Mahindra & Mahindra also disclosed the year-to-date (YTD) sales figures for May 2024, indicating a consistent upward trend. The company sold 71,042 units domestically in 2024, showing a 4% increase from the 68,511 units sold in 2023.

Particulars

YTD May FY'24

YTD May FY'23

Change (%)

Domestic

71,042

68,511

+4

Export Market Dynamics

Interestingly, while domestic sales experienced steady growth, Mahindra's export sales rise significantly by 54% in YTD May 2024 compared to the same period last year. Despite facing a slight dip in absolute numbers, dropping from 3,106 units in 2023 to 2,020 units in 2024, the growth percentage remains impressive.

Particulars

YTD May FY'24

YTD May FY'23

Change (%)

Exports

2,020

3,106

+54

Insights from Mahindra & Mahindra Leadership

Hemant Sikka, President of Mahindra's Farm Equipment Sector, attributed the domestic sales growth to various factors. He highlighted the timely onset of southwest monsoons in Kerala and the northeast states, along with forecasts of above-normal monsoons, which have boosted farmer’s sentiments. Sikka also noted that the commencement of land preparation activities for Kharif crops is expected to bolster tractor demand in the coming months.

Vision for Future Growth

Looking ahead, Mahindra & Mahindra remains optimistic about India's tractor market's trajectory. Sikka anticipates a Compound Annual Growth Rate (CAGR) of over 6% in the mid to long-term. The company is actively investing in initiatives to capitalize on this growth, with a focus on expanding volumes, market share, and margins. Investments in platforms like Oja and Target are assured to drive incremental growth for Mahindra in the foreseeable future.

Also Read: Mahindra & Mahindra to Invest Rs 5000 Crore in Farm Business by 2027

CMV360 Says

Mahindra & Mahindra's tractor sales for May 2024 showcased a robust growth of 6% domestically and an impressive 85% increase in exports compared to May 2023. With a promising outlook fueled by favorable monsoon forecasts and ongoing investments, the company aims to sustain its upward trajectory in both domestic and international markets, aligning with its vision for future growth and market leadership.